
Cruelty Free
Vegan
Paraben Free
Suitable for Sensitive Skin
Dermatologist Tested
Noncomedogenic
Cruelty Free
Vegan
Paraben Free
Suitable for Sensitive Skin
Dermatologist Tested
Noncomedogenic
Cruelty Free
Vegan
Paraben Free
Suitable for Sensitive Skin
Dermatologist Tested
Noncomedogenic
Cruelty Free
Vegan
Paraben Free
Suitable for Sensitive Skin
Dermatologist Tested
Noncomedogenic
Cruelty Free
Vegan
Paraben Free
Suitable for Sensitive Skin
Dermatologist Tested
Noncomedogenic
Cruelty Free
Vegan
Paraben Free
Suitable for Sensitive Skin
Dermatologist Tested
Noncomedogenic
Details
An easy-to-use hybrid of two award-winning bestsellers: Soft Pinch Liquid Blush and Positive Light Silky Touch Highlighter.
Unexpectedly smooth and incredibly weightless, this airy blush goes on seamlessly for a pinch-perfect flush that seems to radiate from within.
Highly pigmented base is packed with brilliant pearls for natural-looking dimension. No flaking, caking, or fall out.
Easy to blend, build color, or diffuse for a softer effect—without ever looking chalky or ashy.
Transfer-proof, smudge-proof, water-resistant formula keeps you blushing all day.
Hand-polished, so each powder is as unique as you are.
Usage
Take the Soft Pinch Blush Brush and gently sweep across the powder. Lightly tap onto the apples of your cheeks. Add more to build color and radiance; diffuse with sweeping circular motions for a softer look.
Tip: For an even more intense flush, layer over apply Soft Pinch Liquid Blush.
(200,000+ happy customers)
Why Selena Loves It
“This blush combines Soft Pinch’s weightless color and Positive Light's glassy sheen—the best of both worlds in a single step!”
Selena Gomez
Real results:
99%
said it instantly lights up skin with a radiant flush
99%
said it applies evenly
98%
said its highly pigmented color blends seamlessly
96%
said it’s light and airy and doesn't dry out skin
96%
said it doesn't cake upon application and doesn't look chalky or ashy
*Based on a consumer perception test with 55 people